Assignment Think of an individual that you worked for. Was this individual a manager or a leader or both? Explain your response.

Instructions for this Assignment

Purpose:

Demonstrate understanding of the difference between leadership and management.

Task(s):

Read about leadership and management from your textbook. Identify an individual and now reflect about whether this person is a leader or manager. Write your essay.

Submission Format

• Write your essay using the format of three paragraphs:
  • First paragraph: define leadership and management. Introduce the person you are planning to discuss. Write 4-5 lines.
  • Second paragraph: describe this individual using real-life examples. Write 8-9 lines.
  • Third paragraph: was this individual a leader or manager or both. Write 4-5 lines.
• double-spaced
• 12 pt Times Arial
• 1″ margins
• Sources should be accurately cited in APA.

File Submissions:

Submit your files as a DOC, DOCX, or PDF file

DISCUSSION ASSIGNMENT INSTRUCTIONS

You will complete 3 Discussions in this course. For each Discussion, you will post 1 thread of at

least 600 words by 11:59 p.m. (ET) on Thursday of the assigned Module: Week. You must then

post at least 2 replies of at least 250 words by 11:59 p.m. (ET) on Sunday of the assigned

Module: Week with the exception of the last Module: Week, which is due on Friday. For each

thread, you must support your assertions with at least 2 scholarly citations in current APA

format. Each reply must incorporate at least 1 scholarly citation in current APA format. Any

sources cited must have been published within the last five years. Acceptable sources include

scholarly marketing journals (Journal of Marketing, Journal of Marketing Research, etc.), or

practitioner publications (Wall Street Journal, Ad Age, etc.).

Discussion 1

Artificial Intelligence, Augmented Reality, Agile Marketing

You will create an original thread in response to one of the following topics for each discussion and title your thread accordingly:

• Creating Artificial Intelligence-Powered Personalization
• Using Augmented Reality in Marketing
• Practicing Agile Marketing

Structure you thread in the following manner, using a separate header for each of the 3 sections (use the bolded text below as the headers):

• Explain the concept of the topic selected for your post. Defend the use of the topic. Take a strong position.
• Examine at least 1 practical application/example for it.

• discussion 2

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