Category: uncategorised

  • Entering a New Market Through Country Analysis & Internation…

    1. Select one foreign country. England

    2. Select a product or service: Chagee

    a. An existing brand entering the country for the first time,

    3. Research basic country information to support your proposal, including:

    a. Country overview.

    b. Product/service description.

    c. Target customer overview through population demographics, economic development level, and digital/media penetration.

    d. Preliminary challenges and opportunities.

    4. Write a short proposal explaining why this country and product are a strong match. Your proposal should focus on the feasibility of an expansion, strategic logic behind entrance, and research quality. Expectations are around 2-3 pages.

  • Stakeholder Exercise

    I have attached the assignment below and also a picture of the textbook I am unable to attached the textbook to complete the assignment you must use chapter 6 in the textbook if any question let me know

    Attached Files (PDF/DOCX): textbook.pdf, MOT4143_Exercise_03_Stakeholders.docx

    Note: Content extraction from these files is restricted, please review them manually.

  • Individual Exercise: Systems Theory & Stakeholder Analysis

    Choose an existing organization and complete the attached Stakeholder Analysis Matrix. Identify at least 5 stakeholders as part of your analysis.

    Attached Files (PDF/DOCX): Stakeholder Analysis Matrix.docx

    Note: Content extraction from these files is restricted, please review them manually.

  • Individual Exercise: Systems Theory & Stakeholder Analysis

    Choose an existing organization and complete the attached Stakeholder Analysis Matrix. Identify at least 5 stakeholders as part of your analysis.

  • Individual Exercise: Systems Theory & Stakeholder Analysis

    Choose an existing organization and complete the attached Stakeholder Analysis Matrix. Identify at least 5 stakeholders as part of your analysis.

  • power point presentation – Benchmark Assignment: Brand Marke…

    The purpose of this final project assignment is to demonstrate your ability to apply key marketing strategy concepts using your selected brand. (Walmart)

    Throughout this course, you have explored aspects of your brand’s operations and strategy. This final assignment asks you to revise and synthesize your previous work into a professional, research-based presentation. Your analysis should be concise, well-organized, and supported by examples.

    Note: The sections of your submission that cover previously submitted information must show evidence of improvement by applying instructor feedback or enhancing the information as appropriate.

    Note that the final two elements of your presentation are new topics (i.e., “Global Strategy and Ethics” and “Growth Opportunities”) that will require additional research and are not from previously studied content.

    Prepare a 10- to 12-slide presentation with detailed speaker notes that summarize your analysis of your chosen brand. Then, screen record your presentation using any tool you prefer (PowerPoint, Google Slides, Canva, etc.). Submit both your final Loom video recording and your final slide deck. The presentation should be 710 minutes long and clearly showcase your understanding of strategic marketing concepts.

    Presentation Structure

    • Introduction: Begin your presentation with a title slide that includes your name, course information, the brand you selected, and a publicly accessible link to your presentation.
    • Industry Overview: Provide an industry overview relevant to your brand. Summarize the industry’s major trends, key competitors, and growth forecasts. Support your summary with relevant insights from trade publications or other credible sources.
    • Company Overview: Summarize the company’s mission, core product or service offerings, customer base, and market position. Highlight any recent strategic moves or business developments.
    • Segmentation and Target Market: Using secondary data for support, identify the market segments your brand targets and describe the target market, including demographic and psychographic characteristics. Explain what specific problem your brand solves for this group of consumers and how the brand addresses their needs.
    • Positioning: Explain how the brand differentiates itself in the market. Discuss what makes the brand hard to imitate and what space it occupies in the minds of its consumers. Your goal is to articulate the brand’s positioning strategy clearly and convincingly.
    • Product Strategy: Identify three to five major product lines offered by the brand. Describe the product mix in terms of width, depth, and consistency. Then, explain the brand’s unique selling proposition (USP) and what gives it a competitive edge. Apply the concept of a service blueprint to describe the customer experience, addressing physical evidence, customer actions, visible (frontstage) employee actions, invisible (backstage) actions, and supporting processes.
    • Brand Management: Summarize the elements that contribute to the brand’s equity. Describe the brand’s image (customer perception), identity (intended image), awareness (recognition and recall), and loyalty (customer commitment). Discuss how these elements strengthen or weaken the brand.
    • Place (Distribution Strategy): Describe how the brand gets its product or service to consumers. Identify distribution strategy and marketing channel strategy. Explain how the brand utilizes retail, ecommerce, or partnerships to create a seamless distribution experience.
    • Price Strategy: Discuss the brand’s pricing objectives and the strategies it uses to meet them. Provide clear examples to illustrate how these strategies are applied.
    • Integrated Marketing Communications (IMC): Evaluate how the brand communicates with its audience using the promotion mix. Identify which elements are employed. Discuss the types of appeals and how they address the consumer needs you previously identified. Describe the brand’s digital marketing strategy and identify two specific target audiences the messaging is designed to reach.
    • Global Strategy and Ethics: Assess the brand’s global presence by identifying its operational presence in various regions and evaluating the strength of its presence in each region. Analyze how the brand competes in free-market economies through pricing, localization, and supply chain strategies. Evaluate the brand’s current ethical practices related to marketing, labor, sourcing, or sustainability, and identify any areas for improvement.
    • Strategic Recommendations and Growth Opportunities: Based on your analysis above, propose two strategic recommendations that could help your brand. Be specific and explain how each recommendation aligns with your findings.
    • Christian Worldview: Review the “Statement on the Integration of Faith and Work,” located in the Topic 8 Resources. Explain whether the selected company acts according to Christian worldview principles and include specific support to justify your observations. Include at least one direct reference to an applicable Bible reference or passage.

    General Requirements

    Use at least eight to ten academic or industry-credible sources in your references list. Note that for this final submission, these resources need to be from different URL locations.

    While APA style is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

    This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

    Benchmark Information

    This benchmark assignment assesses the following programmatic competencies:

    BS Applied Entrepreneurship, BS Applied Management, BS Applied Marketing and Advertising 1.1; BS Business Information Systems 3.4; BS Business Analytics, BS Business Management, BS Marketing and Advertising, BS Sports Management 3.5; BS Accounting, BS Business Administration, BS Entrepreneurial Studies, BS Finance, BS Finance and Economics, BS Hospitality Management, BS Supply Chain and Logistics Management 3.7; BS Business Secondary Ed 6.2

    Determine how organizations formulate marketing strategies and tactics using market and consumer data.

    Attached Files (PDF/DOCX): rubric wk 8.pdf

    Note: Content extraction from these files is restricted, please review them manually.

  • DBF: Ageism

    1. Read the article linked below on Demographic Trends and prepare to discuss your thoughts on the authors’ claim on the trends shaping the politics of aging that will have an impact on aging social policies.

    Super, N. (2021). Three Trends Shaping the Politics of Aging in America: An Update.

    2. Select a quote from the article that you find interesting. Make sure to copy the quote exactly in your post and note the page or paragraph where the quote is found.

    3. In addition to the quote, please use the 3C+Q format to complete your initial post using this format:

    • Compliment the choice of quote,”What I like about this quote is”
    • Comment on what it means to you,”What I think that the author is saying here is”
    • Connect the quote to your professional or personal experience, “I experienced something similar to this when”
    • ask a Question you have about the quote you have selected.”My question about this quote is”
  • Discussion post

    Assignment Directions:

    • Now that you know who the person is, please write a posting describing Davey Havok and the Straight Edge Culture.
    • Were your first impressions correct? Please be honest with yourself. You are not being graded on having a preconceived ‘right answer.’ This is a learning experience.
    • What have you learned?
    • To create this post, the student will need to read the textbooks, review the scholarly literature, and search other internet resources relevant to the topic.
    • No title page information is to be included for individual Discussion Question postings
    • The post is required to be at least 400-450 words. More words are acceptable.
    • The word count must be posted at the top.
    • Citations are required to support your research/post but do not need to be from scholarly journals.

    youtube.com/watch?time_continue=1&v=WJ8cBn-qhEg&embeds_referring_euri=https%3A%2F%2Fcanvas.csudh.edu%2Fcourses%2F95984%2Fpages%2Fmodule-3-individual-assignment-discussion-question-number-2-slash-ii-who-is-in-the-&source_ve_path=Mjg2NjY

    And now, for those of you who didn’t know, the person in the picture is Davey Havok of the band ‘A Fire Inside’ also known as AFI.

    Over his long career, Davey Havok has continued to advocate strongly for a lifestyle free of drugs and casual sex which are two sides of the infamous triangle of sex, drugs, and Rock n Roll.

    • Despite his Straightedge lifestyle, Davey Havok has continued to remain a prominent and relevant artist in the very competitive music industry.
    • He has remained a Vegan and is a strong champion for animal rights.

    AFI has been playing for more than 30 years.

    • A famous band in their own right, AFI has additionally opened for Green Day. Green Day needs no introduction as most are familiar with “American Idiot”, “21 guns” etc. Davey Havok was also the lead in the Broadway production of Green Days American Idiot.
    • AFI has also opened for The Cure (Friday I’m in Love’)
    • AFI has also opened for Linkin Park (Numb).
    • As an aside, Charles Chester Bennington, the lead singer of Linkin Park struggled with depression and substance abuse for most of his life and sadly ended his life by suicide. Bennington was listed as number 46 on their list of the “Top 100 Metal Vocalists of All Time”.
    • We will cover depression and mental health from a cultural perspective later in this course.

    In 2006, competing against many already famous bands, the new kids on the block, AFI, was the winner of MTV VMA’s Best Rock Video for their song Miss Murder.

    • Straightedge an Interview with Davy Havok 2010:

    • Culture of Species PETA How and when did we decide the culture of human life was superior to other life forms? Is that even true? What is the evidence? Is human superiority a globally accepted belief? The short answer is no!

    Rock n Roll is a culture unto itself. Want to connect with someone? Talk about music listen and learn music will tell you a lot about someone!

    • Miss Murder MTV VMA’s Best Rock Video:
  • Novice to Expert Written Assignment

    Novice to Expert Written Assignment:

    This assignment requires you to write an individual paper centered on your personal practice and experience. The paper should not exceed 9 pages, including both cover and reference pages, and must be formatted according to APA standards. The assignment carries a total of 100 points.

    The points are distributed as follows:

    1. Knowledge of the Topic/Depth of Discussion (40 points)

    1. Introduction
    • Introduce the Novice to Expert Theory:
    • Briefly explain the theory and its purpose.
    • Discuss the Dreyfus Model of Skill Acquisition.
    • Reference Patricia Benners 2001 book, From Novice to Expert, particularly Chapter 2.

    B. Explanation of the Thirty-One Competencies and Seven Domains of Nursing

    • Brief Overview:
    • Introduce the thirty-one competencies within the seven domains of nursing practice outlined by Benner (pp 44-46). For further information each domain is discussed in more detail in chapters 4-10.

    C. Selection and Discussion of Two Domains

    • First Domain:
    • Identify the domain.
    • Discuss why Benner believes this domain is important.
    • Provide a specific example from your practice illustrating your level of skill acquisition in this domain.
    • Relevant Nursing Research Article: Select a relevant primary nursing research article published in the last five years. Discuss how this research is relevant to your current practice and the domain of nursing discussed.
    • Second Domain:
    • Identify the domain.
    • Discuss why Benner believes this domain is important.
    • Provide a specific example from your practice illustrating your level of skill acquisition in this domain.
    • Relevant Nursing Research Article: Select a relevant primary nursing research article published in the last five years. Discuss how this research is relevant to your current practice and the domain of nursing discussed.

    D. Provisions 5.4 and 7.1 of the ANA Code of Ethics

    • Discussion:
    • Explain Provisions 5.4 and 7.1 of the ANA Code of Ethics.
    • Relate this provision to your growth as a nurse transitioning through the stages of “Novice to Expert”.

    E. Conclusion

    • Summary:
    • Summarize the Novice to Expert theory and Dreyfus Model of Skill Acquisition.
    • Recap the two chosen domains and their importance.
    • Highlight how current research relates to your practice.
    • Emphasize the relevance of the ANA Code of Ethics’ Provisions 5.4 and 7.1.

    2. Structure of the Paper (20 points)

    • Introduction and Conclusion:
    • Ensure the introduction clearly outlines the topic and objectives.
    • Make sure the conclusion effectively summarizes the key points.
    • Paragraph Transitions:
    • Start a new paragraph for each new topic to maintain a coherent flow.

    3. Quality of References/ Sources of Information (20 points)

    • Inclusion of References:
    • Include at least four references:
    • Patricia Benner’s book.
    • The ANA Code of Ethics.
    • Two relevant primary nursing research articles related to the selected domains.
    • Your textbook.
    • Download and submit the research articles from CINHAL along with your paper.

    4. Spelling and Grammar (10 points)

    • Proofreading:
    • Carefully proofread your paper for spelling and grammar errors.
    • Utilize tools (like spellcheck) to identify potential errors and make corrections.

    5. APA Format (10 points)

    • APA Guidelines:
    • Follow APA guidelines for citation and formatting.
    • Ensure correct in-text citations and complete reference list

    Review the Novice to Expert Assignment and begin working on your paper (See module 6 for more information about this assignment).

    For this week you may want to begin reviewing the Novice to Expert book by Benner to familiarize yourself with what this theory entails and start to think about how it is relevant to your nursing practice.

    You will complete your paper during Module 6.

    The Module 6 video announcement will be focused on this assignment.

    Let me know if you have any questions as you begin working on this assignment.

    Before submitting your Novice to Paper make sure to:

    • Check your paper for grammar and/or spelling errors
    • Check your citations and references for APA formatting issues
    • Double check to ensure that you have cited and discussed primary nursing research published in the last five years to support the two domains of nursing you discussed
    • Include a working URL in the reference for your primary nursing research article or uploaded a PDF. file of the article along with your paper in the appropriate drop box.