ECOM500-M6C1-Critical Thinking: Business Intelligence, Data Science, and Data Analytics
I need help completing a Critical Thinking Assignment for my Management course (Information Technology for Management). Below are the exact requirements provided by my instructor:
Module Overview: This module explores the Business Intelligence (BI) and Data Analytics are two of the most important fields in modern business. They allow organizations to make data-driven decisions, optimize their operations, and gain a competitive advantage. In this lecture, we will cover the basics of BI and Data Analytics, as well as some advanced analytics techniques and data visualization to assist managers in decision making. As you work through this module, think about how you see Business Intelligence (BI) and Data Analytics in your organizations and in your daily life. In today’s world, data is being generated at an unprecedented rate, and businesses need to be able to make sense of this data to make informed decisions.
Learning Outcomes
- Identify the relationship between business intelligence and decision making.
- Articulate the ways in which data science can help a business gain a competitive advantage.
- Identify the most important data analytics tools for business decision making.
- Examine the business value of data visualization applications and enterprise data mashups.
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Apply IT Concepts to Business Decisions (15 Marks)
- Qlik offers a complimentary e-book entitled Turn your Excel Reports into Stunning Dashboards. Download the e-book. Write a report about what you learned.
- Visit the website of software provider Microstrategy at
- Click on Solutions.
- Click By Industry.
- Scroll down to choose an industry that interests you and click on that Industry.
- Choose a business application that interests you such as Distribution Center Operations, Digital Loyalty Card, Vendor Portal or Customer Analysis.
- Click Watch the Video.
- Write a report describing what you learned.
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Assignment Requirements:
Your well-written paper should meet the following requirements:
- Length: The paper should be Six Pages in length (6), excluding the title and reference pages.
- Formatting: Follow academic writing standards and APA style guidelines. Write an essay that includes an introduction paragraph, the essays body, and a conclusion paragraph to address the assignments guide questions. Do not address the questions using a question-and-answer format.
- Sources & Citations: Support your submission with course material concepts, principles, and theories from the textbook and at least Three (3) scholarly, peer-reviewed journal articles. Proper APA citation is required.
- Originality Check: You are strongly encouraged to check all assignments for originality using Turnitin before submission.
- Plagiarism Policy: Plagiarism is NOT tolerated. Plagiarism is strictly prohibited. Assignments with more than 15% similarity to existing work will receive a zero. Repeated offenses may lead to termination.
- Grading Rubric: Review the grading rubric to understand how your assignment will be evaluated.
- Course Alignment: Ensure your discussion incorporates textbook concepts, principles, and theories, aligning with class lectures and avoiding the use of advanced material not yet covered in the course.
- Discuss the concepts, principles, and theories from your textbook. Be sure to cite the textbook and use the lectures provided so that the analysis aligns with the material we’ve covered so far in the course.
Required Readings:
- Chapter 6 in Information Technology for Management: On-Demand Strategies for Performance, Growth, and Sustainability
- Marr, B. (2022, November 16). Beyond Dashboards: The Future Of Analytics And Business Intelligence? Bernard Marr.
- Haan, K. (2022, May 17). Best Data Analytics Tools & Software (2022). Forbes Advisor.
- View the following videos:
Note: Ive attached the slides for the relevant chapter, grading rubric, and the book below: The book: ()
Instructor Expectations:
Please ensure you dedicate your utmost effort and attention to detail when completing this task. The instructor places a strong emphasis on proper citation and substantive analysis that extends beyond simply answering the questions. Your work should demonstrate depth, originality, and critical thinking by introducing new insights and supporting arguments with thorough research.
The instructor maintains high academic standards and expects students to consistently strive for excellence. Your assignment should reflect the following:
- Comprehensive Use of Sources:
- Incorporate textbook theories, concepts, and at least three (3) peer-reviewed journal articles to support your analysis.
- Proper APA citation is essential to demonstrate deep engagement with the material.
- Substantial Analysis:
- Move beyond surface-level responses by providing insightful, well-developed arguments.
- Offer unique perspectives and link theories to practical examples to enhance your discussion.
- Attention to Detail:
- Ensure your writing is clear, polished, and well-organized.
- Adhere to the required page count and APA formatting guidelines.
- Avoid vague terms:
Refrain from using words like “many,” “most,” or “some” unless they are absolutely true and backed by evidence. Ensure specificity in your statements. - Incorporate diverse sources:
Enhance your paper by including citations from various sources such as videos, movies, interviews, or other multimedia resources to enrich your arguments. - Strong introduction and thesis:
- Craft a compelling “zinger” (introductory sentence) and a clear thesis.
- These are crucial for quickly capturing your audience’s interest.
- Integration of course learnings:
- Apply what youve learned throughout the course effectively.
- Define the problem, conduct thorough research, present your perspective clearly, and maintain focus in your paper.
- Enhance your conclusion:
- Summarize key concepts effectively.
- Include a strong quotation or statistic to reinforce your message and create a lasting impression on your reader.
This assignment is not just about fulfilling a requirementit is an opportunity to showcase academic excellence.
Additionally, your performance on this assignment will significantly influence my decision to collaborate with you on future coursework throughout my academic journey
Requirements: Six Pages in length (6), excluding the title and reference pages
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