Pick an organization you are familiar with and identify which stakeholders ought to be involved in the strategic planning process. What makes these stakeholders particularly important? What unique insights do they offer? Describe which functional areas are important to the process. Which functional areas are relatively less important? Identify the most important and influential decision-makers in the strategic planning process. Evaluate the relative importance and their effect on the planning process.
Prepare a two page (double-spaced) essay. The paper should be 12-point font, Times New Roman, be at least 550 words, and include a final source list.
Reading Assignment
To get started, thoroughly read the Syllabus for this course found on the course home page in the “General Information and Forums” section.
Maijanen, P. (2020). Teaching Strategic Management. Edward Elgar Publishing.
Meyer-Cuno, Doug. (2021, February 21). Is a vision statement important? Forbes.
Sedmak, J. (2021, March 11). What is Stakeholder Engagement, and Why is it Important for Strategic Planning?
Amanda J. Gregory, Jonathan P. Atkins, Gerald Midgley, Anthony M. Hodgson. (2020) Stakeholder identification and engagement in problem structuring interventions. European Journal of Operational Research. (283)1. 321-340. .
Optional Videos
Cascade Strategy. (2019, March 19). How to Write a Good Vision Statement. [Video] Youtube.
Girdler, A. (2019, November 6). The difference between mission and vision statement [plus examples] [Video]. YouTube.
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