Report Questions
a. Based on what you know about Lemonades resources and activities, do you concludethat Lemonade enjoys a competitive advantage in the market they compete in? If so, isthis advantage positional or resource-based (or both)? Briefly discuss the main factorsthat you believe confer Lemonade their advantage.
b. Based on the cornerstones of competitive advantage discussed in the lectures, wouldyou conclude that the advantage you identified above is likely to be durable? DoesLemonades strategy reinforce or amplify the type of advantage(s) they enjoy? Why orwhy not?
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