Submit your assessment of the first P (product) for Red Bulls hypothetical new coffee product line. Use your imagination and explain your assumptions about this product line based on what you have discovered about Red Bull products, other similar products, and the energy drink market. This product assessment should include the company, packaging, brand identity, and target market requirements. Incorporate information from two other sources related to the content of the assessment. In your assessment, evaluate the following:

• Describe the new product line and Red Bull’s primary target market for its new coffee energy drinks. What are the characteristics of the product and the traits of the primary target market?
• Discuss the branding of the new product line of coffee drinks, including the intended audience and the product positioning.
• Describe the packaging for the new product, and the overall product color scheme. How will these new energy coffee drinks stand out?
• Discuss product strategies for Red Bull to achieve business success for the new product and why those strategies will be successful.
• Cite any resources you use.
• Be sure your analysis presents a focused purpose through strong organizational skills. Also, be sure it presents evidence through strong paraphrasing/summarizing, appropriate tone, and sentence structure.
• Length: Approximately 34 typed, double-spaced pages, in addition to the title and references pages.
• Font and font size: Times New Roman, 12 point.

I need help with an MBA-level assignment for a Services Marketing course based on the 7Ps Marketing Mix (Wirtz & Lovelock, 2022).

The analysis must focus on a real application in Oman, specifically:
Talabat mobile app

This app is widely used in Oman for food delivery, offering real-time tracking, digital payments, and on-demand service.

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Requirements:

1. 7Ps Analysis (Before vs After Digital in Oman):

• Compare traditional food ordering (phone calls / dine-in) vs app-based delivery
• Cover all 7Ps: Product, Price, Place, Promotion, Process, People, Physical Evidence
• Focus on shift from manual ordering digital platform experience

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2. Deep Analysis of 3 Key Ps (Delivery Sector):

Focus on:

• Price delivery fees, service charges, discounts visibility
• Place GPS tracking, location accuracy, delivery zones
• Process steps from browsing ordering delivery

Apply Wirtz & Lovelock (2022) with critical analysis (not just description).

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3. SST (Self-Service Technology) & Customer Role:

• Explain how users became prosumers (co-creators)
• Analyze:
  • Gain: speed, convenience, variety
  • Pain: late delivery, wrong orders, app issues

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4. Strategic Recommendation:

• Identify one real gap in the app
• Suggest a practical digital solution (e.g., AI recommendations, smart delivery optimization)
• Link to business decision-making (PLO1)

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5. Deliverables:

• Content for 5-slide presentation
• AND 15002000 word report
• Must follow APA 7th referencing
• Use strong academic sources (especially Wirtz & Lovelock 2022)

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Important Requirements (VERY IMPORTANT):

• The work must be 100% original and written in your own words
• Plagiarism must be below 10% (Turnitin safe)
• AI-generated content must be minimal / not detectable
• Use proper paraphrasing and human academic writing style
• Avoid copy-paste from websites

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Additional Notes:

• Focus on Oman context (Talabat users, delivery culture, urban demand)
• Use real examples from the app (tracking, checkout, offers, etc.)
• Provide critical thinking (MBA level), not general answers

Project Description:

For your final project, you will develop a comprehensive marketing strategy for either a new brand you create or an existing brand you select. This project will require you to integrate all the concepts and strategies covered throughout the course, including market research, segmentation, targeting, positioning (STP), branding, marketing mix (4Ps), and integrated marketing communications (IMC). The objective is to design a well-rounded marketing strategy that effectively addresses the brands goals and objectives in a competitive market environment.

Describe 1 or 2 things you found interesting or learned in this week’s reading.

I uplaoded the pdf reading

They had to answer this question-

With the rise of social media in business, your supervisor wants to stay abreast of the latest social media marketing trends. You’ve been asked to research this topic and find a relevant and useful infographic that addresses a current or future trend. Include/embed the infographic in the discussion below. Briefly explain why you chose the infographic and summarize its main points.

write a nice reply to this in 50 words-

I chose this infographic because it presents clear, research-based data about how people view the impact of artificial intelligence. I thought it was interesting because it compares the opinions of U.S. adults and AI experts, which shows how perspectives can differ depending on experience and knowledge. One of the main points is that AI experts are much more likely to believe AI will have a positive impact over the next 20 years compared to the general public. The infographic also shows that many U.S. adults are uncertain or more cautious about AI, which highlights a gap in understanding and confidence about new technology. I chose this infographic because AI is becoming more important in everyday life and business, and I wanted to better understand how different groups view its future impact.

Pew Research Center. How the U.S. Public and AI Experts View Artificial Intelligence. Pew Research Center, 2024.

and write a nice reply to this in 50 words-

With the rise of social media, I chose an infographic about global social media use in 2025 because it shows important statistics about how people use these platforms. It highlights that there are over 5.24 billion social media users worldwide and that people spend on average 2 hours and 21 minutes on social media daily. The infographic also shows steady growth in users and platform usage. I chose this infographic because it provides clear, real data that helps businesses understand audience behavior and improve marketing strategies.

Works Cited

Chaffey, Dave. Global Social Media Statistics Research Summary. Smart Insights, 14 Feb. 2025, www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/.

1. read through samsung case that is attached.

2. then answer each question by themselves in two paragrapghs or more

3. no ai use is allowed

chapter 12

special Assignment

Please read the following article “From Campaigns to Business Value: How AI Will Transform Marketing”

When you are done, please answer the following Qs:

1) How can AI transform International Marketing? Give examples

2) What are the main lessons learned from this article? list at least 5.

Marketing Plan 1 Is already done I only need number 2 of the marketing plan completed

part 1 of the marketing plan was completed I need you to do part 2!